Marketing Strategy Consulting & 1 others
EPAM Systems
Marketing & Communications
newtown, pa, usa
Posted on Apr 8, 2026
Responsibilities
- Serve as a trusted advisor to clients on topics at the intersection of loyalty programs, promotion and offer strategies, membership experiences, and subscription models
- Act as a consultant across one or more project types or phases within end-to-end programs, including identifying and evaluating strategic options, designing concepts, analyzing and forecasting proposition economics, developing detailed business rules, selecting and implementing technology, planning go-to-market strategies, and executing activation efforts
- Collaborate closely with cross-functional teams, including data and analytics, experience design, digital product, and delivery teams, to shape and execute integrated projects seamlessly
- Empower account managers and sales teams by providing the knowledge, materials, strategies, and support needed to align the organization's solutions with evolving client needs
- Proactively identify and pursue new business opportunities, leveraging internal and external networks to drive growth
- Evaluate new business opportunities, respond to Requests for Proposals (RFPs), create compelling proposals and presentations, establish relationships with senior clients and prospects, and help close new deals
- Contribute to thought leadership by authoring and supporting the development of research, white papers, and articles on relevant industry topics
- Represent the organization as a loyalty and promotions expert at various industry events, conferences, and forums as needed
- Build and cultivate strong relationships with external partners to enhance the growth and impact of practice-related initiatives
- Collaborate with the Global Lead for Generative Loyalty and the broader leadership team to refine and advance the organization's offerings and go-to-market strategies
Requirements
- Extensive expertise in two or more domains, including loyalty/membership, pricing/promotions, and subscription/recurring business models
- Significant industry experience in one or more Consumer & Services sectors, such as Consumer Goods, Retail, or Travel & Hospitality; experience in additional sectors is a plus
- A minimum of 15 years of relevant experience, either in a recognized consultancy or agency setting, or in a comparable role, with demonstrable experience managing diverse client projects
- Exceptional problem-solving abilities and creative thinking skills
- Strong communication skills, with the ability to clearly and effectively articulate complex ideas in both written and verbal formats
- Proven ability to engage with senior executives, aligning with their priorities, offering thoughtful insights, and managing expectations effectively
- Solid business acumen, with the capability to discuss the outcomes and benefits of loyalty and promotion initiatives in a clear and credible manner
- A track record of successfully managing client engagements across multiple consulting and delivery phases
- Demonstrated ability to build trusted client relationships and manage relationships with senior stakeholders
- Willingness to contribute to building and scaling the organization and its practices
- Flexibility and willingness to travel regularly, with an estimated requirement of one week per month
We offer/Benefits
- Medical, Dental and Vision Insurance (Subsidized)
- Health Savings Account
- Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
- Short-Term and Long-Term Disability (Company Provided)
- Life and AD&D Insurance (Company Provided)
- Employee Assistance Program
- Unlimited access to LinkedIn learning solutions
- Matched 401(k) Retirement Savings Plan
- Paid Time Off
- Legal Plan and Identity Theft Protection
- Accident Insurance
- Employee Discounts
- Pet Insurance
- Employee Stock Purchase Program