Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With approximately 100 million customers worldwide using products such as TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible.

Job Overview

Intuit’s Consumer Group (CG), a team serving the needs of over 20+ million US consumers to ﬁle their annual tax returns, is looking for a Senior Marketing Manager for the Performance Media Team. Intuit is recognized as one of the best companies to work for:

#14 2023 Fortune100 best company to work for
#22 in 2023 PEOPLE® Companies that Care
#5 Fortune 2023 Best Workplaces in Technology
#57 2023 Glassdoor's Best Places to Work

Qualifications

7+ Years Marketing Strategy and X-Channel Media. Must have experience leading campaigns with high impact results.
Minimal travel for industry networking, media, conferences, and related events
Hybrid Role: 2-3 days in ofﬁce/week

Responsibilities

We are seeking an experienced and highly motivated Omni-Channel Senior Marketing Manager to lead our team in developing and executing effective cross-channel marketing strategies. The successful candidate will have a deep understanding of media and marketing channels, as well as the ability to develop GTM strategies that deliver against our core business initiatives across all channels. The Senior Marketing Manager will report to the Group Manager of Digital Media and X-Channel Strategy based in San Diego, CA.

Strategic Planning and Execution

Work with strategy partners and channel experts to outline our holistic go-to-market approach and build out an integrated campaign plan, starting with strategy, developing a brief, channel execution, and measuring performance.
Transform performance results, customer behavior insights, and learnings into actionable strategy, planning, and optimization.
Partners with the Media team to align on the recommended investment allocation.
Work with channel leads to develop and execute targeted campaigns tailored to specific customer segments
Strategic mindset with the ability to tell a great story and the ability to draw key insights from analytics, and triangulate data to make key business decisions.
Nurture relationships with external partners, such as advertising agencies and vendors, to expand marketing reach and effectiveness.

Collaboration and Partnership

Ability to influence & partner with key internal stakeholder teams: senior leadership, product marketers, marketing channel leaders, data partners, and finance to ensure shared vision and drive initiatives forward.
Partner with cross-functional teams to ensure go-to-market and communications strategy alignment.
Partners with channel leads to develop the best possible media fit per business situation.
Participate in market research and analyze trends to inform the development of effective marketing strategies across channels.
Collaborate with marketing leads to develop communications templates that inform the larger marketing organization on campaign learning, progress, and results.

Leadership and Communication

Proactive & Strategic Self-Starter.
Strategic mindset with the ability of great storytelling through data and insights, both written and verbal, articulating channel strategy and plans to cross-functional teams as well as senior and executive leadership.
Excels at presentation skills with a high level of comfort presenting to senior management when appropriate. Communicate strategic perspectives and recommendations to drive C-suite strategy decisions.
Provide weekly updates to senior leadership and confidently represent the broader channel teams in regular presentations to stakeholders.
Ability to seamlessly context switch from high-altitude to in-the-weeds for any given audience.

Channel Marketing expertise: you intersect between brand, performance, and emerging media channels, with focus in paid media who can inspire and drive a team to do the best work of their lives
Demonstrates ability to execute large-scale marketing programs, ownership of GTM strategy and channel execution, and an expert in driving targeted business outcomes
Strong prioritization and organization skills necessary to drive and lead x-functionalinitiatives, and to be effective in a highly matrixed, distributed and extreme fast-moving environment

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is Bay Area California $151000-204500, Southern California $144500-195000. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.

Gleb Intuit employee

"When I encounter a technical problem, I feel driven to find a solution that is simple, human, and easy to understand."

Morag Intuit employee

"It’s important to always strive for improvement, even if you’re already in a good place."

Alexandria Intuit employee

"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."

Emily Intuit employee

"One of the things that stands about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."

Troy Intuit employee

"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."

Natalie Intuit employee

"I really felt drawn to Intuit because it's a place where I feel like I can make super meaningful impact on customers’ lives and their day-to-day. Finances are tricky and it’s emotional and stressful, and if I can help lift that burden off of someone, I feel like it’s worth it."

Conrad Intuit employee

"Working at Intuit is satisfying because our goal is not to get customers to spend as much time on our products. We want to make their financial lives easier whether it's filling out taxes or helping small businesses operate. It's a great combination of experimenting with new technology while also staying close to tangible problems for real people."

Joylyn Intuit employee

"Designing at Intuit feels special because we're not just making things to make things. We're tackling real, consequential financial problems voiced by small businesses, self-employed, and individuals around the world. I'm grateful to have such a worthy and motivating mission when I go to work – powering prosperity around the world."

Conrad Intuit employee

"Working at Intuit is satisfying because our goal is not to get customers to spend as much time on our products. We want to make their financial lives easier whether it's filling out taxes or helping small businesses operate. It's a great combination of experimenting with new technology while also staying close to tangible problems for real people."

Alexandria Intuit employee

"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."

Emily Intuit employee

"One of the things that stands about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."

Troy Intuit employee

"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."

Natalie Intuit employee

"I really felt drawn to Intuit because it's a place where I feel like I can make super meaningful impact on customers’ lives and their day-to-day. Finances are tricky and it’s emotional and stressful, and if I can help lift that burden off of someone, I feel like it’s worth it."

Emily Intuit employee

"One of the things that stands out about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."

Heather Intuit employee

"By feeding our customers' data through machine learning algorithms, we uncover valuable insights that empower millions of customers to feel more confident about their financial future."

Alexandria Intuit employee

"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."

Troy Intuit employee

"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."

Jake Intuit employee

"We use the latest Native frameworks for iOS and Android to deliver a truly delightful mobile-first experience for our customers. I love that we're enabling millions of customers to improve their financial health, all under a world-class mobile experience."

Alexandria Intuit employee

"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."

Emily Intuit employee

"One of the things that stands out about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."

Breaunna Intuit employee

"It's a great feeling knowing that when you push out a new feature or fix, our customers notice it and really love the work that we do! Here at Intuit, not only do we have the freedom to work with the newest technologies, but we value solving challenging financial problems for our customers above everything else."

Chelsia Intuit employee

"One of my favorite aspects of this role is that my work is helping small business owners achieve their business goals by solving complex financial problems. It's gratifying to know that the work that I'm doing directly impacts consumers and makes their lives easier so that they can focus their energy on growing their business."

Troy Intuit employee

"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."

Hear from our employees

Conrad De Peuter

Senior Data Scientist - Machine Learning Futures Group

Conrad leverages tools like natural language processing and machine learning to help tax analysts and small business owners use TurboTax and QuickBooks more efficiently. For Conrad, Intuit is a great place to learn, grow, and take full ownership of your career path.

Award-winning culture, best-in-class benefits

Culture and values

Intuit's company culture is rooted in our core values, which promote an innovative and inclusive environment where diverse perspectives and new ideas are celebrated.

More about Intuit life play_arrow

Benefits we offer

People who give their best deserve the best in return. We offer rewards that include everything you’d expect, and even more that you wouldn’t. Enjoy the best in class perks and benefits at Intuit.

More about our benefits play_arrow

Hiring process

From set-up to sign-off, everything you need to know for a successful interview with Intuit, including how to request reasonable interview accommodations.

More about our hiring process play_arrow

EOE AA M/F/Vet/Disability. Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.