Group Marketing Manager- Mid Market Pricing & Monetization Strategy
Intuit
Group Marketing Manager- Mid Market Pricing & Monetization Strategy
Company Overview
Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With approximately 100 million customers worldwide using products such as TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible.
Job Overview
As Intuit expands into the Mid-Market segment with the new Intuit Enterprise Suite, a sophisticated and scalable pricing strategy is critical. As the Group Marketing Manager, Pricing & Monetization, you will be responsible for developing and executing pricing models that drive adoption and growth within mid-sized businesses. You’ll craft pricing strategies for our next-generation enterprise offerings, ensuring they provide strong customer value while maximizing revenue opportunities.
Responsibilities
- Develop and execute pricing strategies tailored to Mid-Market businesses and our new Intuit Enterprise Suite.
- Define pricing models that align with market positioning, competitive offerings, and evolving customer needs in the mid market space.
- Optimize pricing across the ecosystem, ensuring seamless integration of multiple QuickBooks products and services.
- Develop bundling, discounting, and promotional pricing strategies that drive adoption and increase customer lifetime value.
- Set pricing structures for new enterprise-focused solutions, including subscription, transactional, and usage-based models.
- Partner with Product, Finance, and Sales teams to ensure pricing strategies support growth and retention goals.
- Leverage data and insights to forecast pricing impacts, test new monetization models, and refine strategies for maximum effectiveness.
- Develop pricing strategies for partners (e.g., Accountants, VARs, Consultants) to drive engagement and optimize channel incentives
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is:
Bay Area California 201,000-271,500
Southern California 191,000-258,000
This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits).
Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
Qualifications
- 10+ years of experience in pricing, monetization, or product marketing, ideally in B2B SaaS, ERP, or financial technology.
- Experience in Mid-Market/Enterprise pricing strategies is strongly preferred.
- Strong analytical mindset with expertise in pricing analysis, modeling, and forecasting.
- Proven ability to influence cross-functional teams and align strategies in a fast-moving environment.
- Experience developing subscription-based, transactional, and user-based pricing models for enterprise customers.
- Understanding of ERP and financial management software pricing in the Mid-Market and Enterprise segments.
- Ability to balance strategic thinking with execution, translating insights into actionable pricing initiatives.
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is Bay Area California $201000-271500, Southern California $191000-258000. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.