Marketing Manager 2, Authoring and Experimentation

Company Overview

Job Overview

Join a world-class marketing team as Marketing Manager 2, Web Operations in the Consumer Group business unit. TurboTax serves over 48M customers and businesses with a full range of tax solutions from Do-It-Yourself to Full-Service. As TurboTax continues to expand our offerings to deliver our vision of “Getting Taxes Done for Everyone,” this pivotal manager role is a subject matter expert to lead operational excellence, focusing on delivery with team building/executing complex web experiences for our web properties

The ideal candidate has experience managing front end developers and content management web authors who build web pages, content, and A/B test using a CMS and thrives in a high-pace environment with established quality governance. This role sits in the Customer Group’s marketing operations team and requires a strong working partnership with Marketing Strategy, Product Managers, Analytics, Design and Development teams to bring these web experiences to life.

Responsibilities

• Manage the team that publishes, sets up experimentation, and personalizes web experiences working across various system platforms. Manage delivery with quality across multiple program tracks and stakeholders.
• Responsible for executing go-to-market web experiences using content management (such as WordPress, Adobe Experience Manager, Stackbit), personalization and experimentation platforms (such as Adobe Target or Optimizely)
• Hands-on leadership creating, publishing, experimenting, quality testing, and finding opportunities for durable platform innovation
• Responsible for tracks of the content lifecycle in-product, including upsells customer notifications, etc. from management to retirement, scoping requirements to new product experiences
• Troubleshoot and resolve issues, support web operations peers in problem solving, validation of authoring and experimentation execution with quality
• Collaborate with XD resources to improve design and production lifecycle process
• Develop and execute processes to improve content quality, maintainability, and usability making sure both template driven pages and associated test experiences are compliant and accessible
• Identify and problem-solve roadblocks and functional requirements to successful task completion, including liaising with the technical product development team and quality assurance completion
• Vet requirements from marketing strategy, product managers, and other key stakeholders to accurately size project requests
• Comfortable managing multiple competing priorities in a deadline-sensitive environment to ensure that all work is completed according to department standards

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is:

Bay Area California $169,500 - 229,500

Southern California $154,000 - 208,500This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits).Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.

Qualifications

• 5+ years of experience in Content Management, Web Marketing, and/or Marketing Operations with browser-based application testing and debugging
• 3+ years of experience in web A/B Testing Implementation
• 3+ years of People management experience with a proven track record of coaching and mentoring front-end developers and content authors
• Skilled in CSS, HTML, and JavaScript and creating UI experiences from JSON objects and Figma designs
• Expert in JIRA as an administrator and familiar with Google Suite
• Deep expertise and knowledge of Agile software development methodology
• Excellent communication skills, confident with management, and able to clearly articulate thoughts and recommendations with attention to detail
• Experienced with web experimentation and personalization technologies
• Experienced with multiple channels including Paid Search, SEO, and Mobile platforms including web properties and other factors that impact web conversions