Head of Service Partners, Mailchimp

Company Overview

Job Overview

• Mailchimp is hiring a Head of Service Partners to architect and scale a global agency/service partner ecosystem that becomes a core engine of growth for our SMB and mid‑market business. This is a strategic, transformation role and a people leadership role in equal measure. You will define the multi‑year partner strategy and the 12‑month transformation roadmap—and you will build, lead, and develop a high‑performing organization to deliver it..

• Your mandate includes setting clear bets and trade‑offs, defining where Mailchimp has a right to win, and building a differentiated value proposition that makes Mailchimp a platform agencies choose to build their services around. You’ll lead the organization through change—upgrading incentives, operating rigor, enablement, tooling, and Sales/Customer Success alignment—while balancing partner and Intuit economics and establishing ROI gates that unlock scale.

Responsibilities

• Architect the multi‑year partner strategy and 12‑month transformation roadmap, including segmentation, right‑to‑win, and program maturity progression.
• Define the agency value proposition and tiering; design program economics (revenue share, MDF policy, migration incentives) aligned to Mailchimp/Intuit goals.
• Build the organization to scale: clarify remit across acquisition, activation, and growth; hire and develop leaders; set standards for performance and culture.
• Integrate partners into core GTM: launch a strategic co‑sell framework with Sales and CS; codify rules of engagement and conflict management.
• Establish governance and measurement: own partner‑channel ROI modeling, investment gates (e.g., LTV/CAC thresholds), and executive‑level reporting.
• Elevate enablement and brand: create agency‑specific certification, packaging/playbooks, and thought leadership to attract and grow top‑tier partners.
• Represent Mailchimp externally; recruit marquee partners in priority verticals/regions; serve as the executive sponsor for strategic agencies.
• Lead change management across cross‑functional teams to institutionalize operating rigor and make partner involvement a default motion where appropriate.

Qualifications

• 12+ years in SaaS partnerships/channel/business development; 6+ years leading managers and multi‑region/global programs.

• Proven success building and scaling agency/service partner ecosystems for SMB/mid‑market and delivering predictable revenue impact.

• Expertise in strategic program design: tiering, partner economics, incentives/comp, co‑sell frameworks, lead‑sharing, MDF.

• Demonstrated change leadership moving programs from foundational to scalable maturity; instituting operating rigor and accountability.

• Deep understanding of agency business models and monetizable packaged services around marketing automation/CRM/ecommerce platforms.

• Executive‑level cross‑functional influence with Sales, CS, Marketing, Product, Finance, Legal, RevOps/Sales Ops; adept at preventing/resolving channel conflict.

• Data‑driven strategist comfortable with imperfect inputs; skilled in modeling MRR, AOV, LTV, CAC, retention and making trade‑off decisions.

• Strong people leadership: hiring and developing managers, building high‑performance cultures, and setting clear standards for excellence.

• Global scope experience building programs across regions and adapting to market/industry differences.

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is: