Summer 2026 Intern - Mid Market Product Marketing Intern

Company Overview

Job Overview

Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With approximately 100 million customers worldwide using products such as TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible.

About the Team

The Mid-Market Product Marketing team sits at the intersection of product, sales, and marketing. We are responsible for defining positioning and messaging, shaping go-to-market strategy, enabling the sales organization, and ensuring our solutions resonate with finance leaders and decision-makers at mid-market companies.

This team plays a critical role in scaling a strategic growth offering within Intuit and translating product innovation into clear customer value.

The Role

As a Product Marketing Intern, you will gain hands-on experience supporting go-to-market strategy, product launches, competitive positioning, and sales enablement initiatives for Quickbooks Advanced and Intuit Enterprise Suite. You will work cross-functionally with Product Management, Sales, Revenue Marketing, and Customer Success to help bring new capabilities to market and strengthen our positioning in the mid-market segment.

This role is ideal for someone who enjoys blending strategy, storytelling, research, and analysis — and who is curious about how enterprise SaaS products are positioned and launched.

Responsibilities

• Go-to-Market Support: Assist in planning and executing go-to-market initiatives for new features, enhancements, and strategic releases.

• Positioning & Messaging: Support development of value propositions, messaging frameworks, and differentiated positioning tailored to mid-market finance leaders.

• Competitive Intelligence: Conduct competitive research and help maintain battlecards, win/loss insights, and market landscape analyses.

• Sales Enablement: Contribute to the creation and refinement of enablement materials including pitch decks, one-pagers, FAQs, and product narratives.

• Customer & Market Insights: Analyze customer feedback, usage data, and market trends to inform messaging and product strategy.

• Performance & Impact Tracking: Support tracking of launch metrics, adoption signals, and sales feedback to help assess go-to-market effectiveness

Qualifications

• Education: Currently pursuing an undergraduate or graduate degree (or equivalent experience) in Marketing, Business, Economics, Finance, Communications, or a related field.

• Interest in Product & Strategy: Curiosity about SaaS, enterprise software, fintech, or B2B go-to-market strategy.

• Analytical Skills: Comfortable synthesizing data and research into clear insights and recommendations.

• Storytelling Ability: Strong written and verbal communication skills, with the ability to translate complex product capabilities into clear customer value.

• Cross-Functional Collaboration: Ability to work effectively across teams and manage multiple stakeholders.

• Ownership & Initiative: Highly organized, proactive, and comfortable operating in a fast-paced, growth-oriented environment.

• Bonus: Prior internship experience in product marketing, consulting, strategy, SaaS, or familiarity with financial management software, a plus.

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:

Mountain View, CA: $36.77 - 45.19