Senior Content Designer - AI Digital Delivery

Company Overview

Job Overview

Join the QuickBooks AI Digital Delivery team as a Senior Content Designer to deliver next-generation, AI-first content experiences. In this role, you will use AI-first methodologies to produce highly effective help content tailored for small businesses, ensuring it is accurate, structured, and optimized for both human customers and generative AI agents. You will serve as a core member of the team, leading content strategy and execution while acting as a subject matter expert in content technologies and Generative AI (GenAI).

Responsibilities

Typical Deliverables

• AI-Optimized Knowledge Assets: External knowledge-base articles (how-tos, FAQs, troubleshooting) designed with a structure easily parsed by crawlers and LLMs.
• Modular Content Systems: Structured, modular content components (e.g., DITA or Gutenberg blocks) enabling efficient reuse and personalization.
• GenAI Prompts & Workflows: Development of prompts and AI-driven authoring workflows to accelerate content creation and maintenance.
• SEO/GEO Content: Content strategies optimized for traditional Search Engine Optimization (SEO) and emerging Generative Engine Optimization (GEO).

Key Responsibilities

• Write, edit, and publish clear, concise, user-centered self-help content (articles, how-tos, FAQs, micro-copy, in-product guidance, workflows) optimized for digital consumption.
• Collaborate with UX/design, product, support, data/analytics, and SMEs to understand user problems, customer-success metrics, content gaps, and opportunities.
• Use user research, analytics, customer feedback, and support-ops data to inform content strategy, prioritization, and continuous improvement.
• Review and audit existing content (structure, tone, accuracy, relevancy, discoverability) and recommend improvements.
• Ensure consistency with Intuit’s brand voice, style guide, content patterns, and accessibility (e.g., plain language, inclusive language, WCAG-friendly content).
• Work within a content management system (CMS) and/or knowledge-base platform, manage content lifecycle and versioning.
• Contribute to the creation or refinement of content templates, style guides, modular content, and content-design patterns.
• Help optimize content for findability, usability, SEO/structured data, GenAI ingestion, and supportability (e.g., tagging, metadata, taxonomy).
• Meet production goals, deadlines, and quality standards; manage multiple content tracks concurrently.

Qualifications

Knowledge, Background, and Experience

• Professional Experience: 5-8 years of experience in content design, technical writing, or content strategy, with a focus on digital delivery and self-help systems.
• AI Proficiency: Strong knowledge of AI/LLMs, including training data, source content, prompt engineering, and output evaluation.
• Content Systems: Significant experience with Content Management Systems (CMS), digital publishing tools, and modular/structured content.
• Information Architecture: Deep understanding of taxonomies, ontologies, and help system frameworks to improve retrieval and discovery.
• Technical Foundations: Command of writing fundamentals, including grammar, style, and accessibility standards (WCAG).

Technical and Functional Craft Skills

• Information Architecture: Understands the principles of information architecture and content hierarchies. Upskills peers in IA best practices.
• Content Strategy: Applies content strategy processes to increase content efficiency and effectiveness across projects and groups. Uses audits, testing, and research to measure content.
• Voice, Tone, & Style: Implements voice and tone, style guidelines, and patterns consistently across an experience. Contributes new patterns and style guidelines that improve content consistency.
• Storytelling: Builds and maintains an engaging relationship with customers through clear, readable, conversational content. Designs a clear narrative, with good context setting. Creates content design strategies based on customer data.
• GenAI: Uses sophisticated parameters in GenAI prompts to generate multiple content approaches. Uses GenAI tools to create outlines, develop personas, and perform basic research
• Content Systems: Participates in enhancements of content systems to simplify, reduce issues, share, and learn from.

Why You’ll Love Working Here

• Meaningful mission: Help millions of users confidently solve financial and business-related problems through clear and effective content.
• Collaborative, high-impact environment: Work with cross-discipline teams to shape self-service experiences for Intuit’s large user base.
• Innovation-friendly: We value experimentation, continuous improvement, and the use of data and user insights to elevate content.
• Intuit culture: We believe in diversity, inclusion, and supporting each other in achieving results

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:

Bay Area California $149,000-201,500

Southern California $141,500-191,000