mSmart is an online platform that provides superannuation insights and analytics through its flagship mProjections product which is available to buy direct from the website, www.mprojections.com.au. We give super fund members and SMSF trustees more insights into their unique portfolio which in turn delivers more confidence in retirement outcomes. Our principal product, mProjections, shows you how to get more retirement income without making more contributions. SMSF investors are given information on likely income levels and how confident they should be on how long that will last. This is presented with an emphasis on engagement and empowerment by applying behavioural finance principles. We make these projections on the actual holdings of our clients. The clients' outcome can most probably be improved, and we'll help the client make those improvements. As many clients want to invest directly in stocks, this facility is built into all our analyses of paths for improvement. The industry infrastructure has been increasing in sophistication over the years. Our business plan leverages off this infrastructure - we don't want to reinvent wheels, we want to use them. The APIs available from many sources allows us to efficiently and cheaply provide our specialised information to our clients while integrating with the providers of other services that these clients prefer, such as accountants, brokers, and financial planners. Of course if the retail client wants to do it all themselves then we're happy to help them do this. This also opens up other distribution channels via the companies with these services - because we're complementing them not competing with them they're happy to use us to provide higher value services to their own clients. We're B2B as well as B2C. We are in start-up mode, so give us a call for more information. Derek@msmart.com.au or Frank@msmart.com.au
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