Enterprise Field Marketing Manager, UK
Stripe
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About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.
About the team
Our EMEA Marketing team’s mission is to engage priority audiences through impactful and relevant marketing campaigns and events, to drive growth in adoption of Stripe’s solution offerings. UK Marketing is a sales-aligned team, partnering closely with the UK GTM organization, including Sales, Sales Development, Solutions Architects, Partnerships, and others. Our team works across all customer segments, and at each stage of the customer lifecycle journey. As a member of the EMEA marketing team, this is a great opportunity to build and have an impact on Stripe business.
What you’ll do You’ll be part of the EMEA Marketing team and be able to craft our enterprise marketing strategy for the UK market while developing a strong trusted relationship working hand-in-hand with sales teams to drive successful user outcomes. The Enterprise Marketing Manager - UK will set and execute a field marketing strategy and lead field marketing programs that deliver high-quality leads, sales pipeline, and ultimately revenue. You will have an opportunity to shape the local Fin-tech market and elevate the local marketing team together with other marketing members at Stripe.
Responsibilities
- Craft enterprise marketing strategy and execute field marketing programs across enterprise customer segments (established enterprises, digital native businesses, software platforms), with emphasis on the enterprise segment while solidly collaborating with Sales, SDRs, SAs and Professional services.
- Own key business and revenue metrics across the sales funnel (pipeline) and customer growth and retention.
- Lead local Customer Marketing programs, ranging from case study creation to customer speaking engagements.
- Partner with EMEA demand generation and product marketing to refine our targeting and segmentation, and to identify, scope, and produce or localize compelling content, marketing assets and programs to drive demand.
- Define and execute full funnel UK marketing plans including digital marketing, demand generation campaigns, sales prospecting programs and ABM, executive engagement, virtual and in-person field events, and third party tradeshows and conferences as well as amplifying Stripe brand with users’ voices though case study production.
- Track, measure, and communicate program results, continually optimize for efficiency and scale, and seek to generate new global best practices through experimental efforts.
- Be creative in finding new ways of advising a diverse range of enterprise personas about the value Stripe brings to businesses.
Who you are
We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
- 7+ years of relevant B2B marketing experience in the UK Enterprise Technology market across multiple customer segments including specific experience with localizing global content, event management, field marketing, Account-based marketing and multi-touch campaigns to generate demand.
- Proven track record of defining and executing B2B marketing strategies that deliver against funnel metrics and KPIs.
- Strong written and verbal communication skills, including being able to convey complex topics with simplicity.
- Experience delivering tailored marketing content and experiences for customer segments spanning from early stage startups to the largest enterprise companies.
- Superb organization and project management skills and the capacity to manage multiple complex projects at once.
- Experience scaling through/and or leveraging agency and contractor resources.
- Understanding and/or experience with CRM/Salesforce, account-based marketing, events marketing and email marketing tactics and technology
Preferred qualifications
- A startup mentality with a bias to action and the ability to flex in a fast-paced industry and work environment.
- Experience marketing B2B cloud services and/or software solutions.
- Excellent analytical skills and the ability to craft actionable insights from complex data.
- Resourceful, creative and dedicated to achieving operational and creative excellence.
- Understanding of the payments, financial technology, and/or ecommerce industries and partner ecosystems.
- Demonstrated success delivering marketing programs with and through consulting and technology partners.
The annual salary range for this role in the primary location is £76,000 - £114,000. This range may change if you are hired in another location. For sales roles, the range provided is the role’s On Target Earnings (“OTE”) range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and specific location. Applicants interested in this role and who are not located in the primary location may request the annual salary range for their location during the interview process.
Specific benefits and details about what compensation is included in the salary range listed above will vary depending on the applicant’s location and can be discussed in more detail during the interview process. Benefits/additional compensation for this role may include: equity, company bonus or sales commissions/bonuses; retirement plans; health benefits; and wellness stipends.
This job is no longer accepting applications
See open jobs at Stripe.See open jobs similar to "Enterprise Field Marketing Manager, UK" FinTech Australia.